Author(s):
Kamath M, Brijesh K, Suma Venkatesh Mallya
Email(s):
drbmnk@gmail.com
DOI:
10.5958/0974-360X.2018.00922.8 
Address:
Kamath M1, Brijesh K2, Suma Venkatesh Mallya3
1Associate Professor, Division of Ayurveda, Centre for Integrative Medicine and Research (CIMR),
Manipal Academy of Higher Education, Manipal Karnataka
2Reader, Dept of Agadatantra, Govt Akhandanand Ayurved College, Ahmedabad, Gujarat
3Associate Professor, Shree Dharmasthala Manjunatheshwara College of Ayurveda, Kuthpady, Udupi, Karnataka
*Corresponding Author
Published In:
Volume - 11,
Issue - 11,
Year - 2018
ABSTRACT:
This paper focuses on online marketing as sources of delivery of healthcare products especially herbal medicines. It clearly explains how people are using the online information on herbal medicines without concern of experts. Health care delivery always depends on the triangular relationship among professionals, clients and online marketing of herbal products.
Cite this article:
Kamath M, Brijesh K, Suma Venkatesh Mallya. Online Marketing of Herbal Medicines Issues and Concerns: A SWOT Analysis. Research J. Pharm. and Tech 2018; 11(11): 5058-5060. doi: 10.5958/0974-360X.2018.00922.8
Cite(Electronic):
Kamath M, Brijesh K, Suma Venkatesh Mallya. Online Marketing of Herbal Medicines Issues and Concerns: A SWOT Analysis. Research J. Pharm. and Tech 2018; 11(11): 5058-5060. doi: 10.5958/0974-360X.2018.00922.8 Available on: https://rjptonline.org/AbstractView.aspx?PID=2018-11-11-54